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- Purposes of research: Finance/Costs
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- Purposes of research: Advertising placements
Unknown
On Thursday, 18 December 2014
An ad placement is a group of specific advert units, this then allows the advertiser to place their ads using placement targeting. Advert placements can cover a very large area, this could be an entire website or it could also be a specific ad unit. Advertising is a paid way of marketing persuasive information about a particular product or service, these can be through channels that are popular that will then promote good services, products or ideas. The ads need to be bold and stand out so that they catch your audiences attention, hiding them in a corner may lead to them being missed, so the bigger and bolder is the better for an ad.