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- Secondary research: Circulation figures
Unknown
On Wednesday 26 November 2014
Circulation figures are the amount of hits a newspaper/e-newspaper has received, it also determines whether the number of hits has risen or fallen, whether it be a huge change or a slight one. These figures can be collected by seeing how many people have bought a certain newspaper, for an e-newspaper a website counter can be added, this will then allow the reviewer to see how many people have visited this particular website. This will help media producers to determine which newspapers are more popular than others. These figures can be produced on a daily/weekly/monthly basis, out of all circulation figures, newspapers generally tend to receive the most hits. Circulation figures originated from actual printed newspapers when these figures first started to be collected.
![](http://www.pressgazette.co.uk/sites/default/files/images/table_nrs.png)
Here I have a table from March 2013, that shows how many hits these particular newspapers received both online, printed and then the combined hits. This table allows you to see very clearly what newspapers received what hits.