Archive for November 2014

Primary research: Questionnaires

Friday, 28 November 2014
Posted by Unknown
Primary research is completely based on gathering your own data, so if you are wanting/needing to gather...

Primary research: Observations

Wednesday, 26 November 2014
Posted by Unknown
Another good way to create primary research is through observations, scenes such as interviews or meetings...
You can carry out your own interview, you may find this more helpful as you can ask all the specific...
A discussion is something that can be between people or one person posting on an article, I completed...
Qualitative research will always depend on the audiences' attitude to that particular media product,...
Government statistics are published by government agencies/public bodies, one of these can be other...
Circulation figures are the amount of hits a newspaper/e-newspaper has received, it also determines...

Secondary research: Audio material

Thursday, 20 November 2014
Posted by Unknown
Audio material is what sound can be stored on, only sound can be stored on these which then can be used...
A CD-ROM which stands for a Compact Disc Read-Only Memory, uses the same technology as a CD, it is laser...
An internet forum, is an online discussion on a particular site where people can hold conversations...
The web is a form of research that allows you to search for specific information and is available to...
A photo library is a library that is stored with photos, these collections can vary from very old to...
A film archive is a list of films, put into a specific order. Online you can find a film archive forum...
Newspaper publishers use a lot of secondary research from journalists, they find this information from...

Secondary research: Periodicals

Wednesday, 19 November 2014
Posted by Unknown
Periodicals are very similar to a journal/article, there are three main types of periodical which actually...
Reference-based books were made so specific factual information and facts can be accessed, they can...
Journals can be a very interesting and useful type of information, a lot of famous people did keep a...
Books can be found and bought in a library, book shops (Waterstone's, WhSmith, etc.) Books can also...
Who are they? RAJAR (Radio Joint Audience Research Limited) is a non profit organization, it is...
Who are they? The National Readership Survey is a commercial organisation as well as a non profit...
Audit Bureau Of Circulations Who are they? ABC were founded on October 14th 1931 by the independent...
Broadcasters' Audience Research Board The BARB, is an organization that is also co-owned by the...
On the BBC website, I found an article from 2013 about the royal baby, it discusses how popular royal...
Here we have a response on AMA Journals to an antismoking campaign released in November of 2007. (To...
1. Why do you think music artists and other people working in the media are concerned about the digital...